10 Brands Leading the Body-Positive Movement With Unretouched Ads

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It goes without saying that the inclusion of all body types in mainstream advertising is a long-awaited and much-needed change. For as long as we can remember, we’ve been fed images that assume lighter — both in skin tone and weight — is better and a standard everyone should measure themselves against. But in 2018, a year when political upheaval and activism are becoming increasingly important, we’re saying, “Boy, bye,” to that ridiculous rule. Thankfully, brands with major influence are doing their part too by making significant changes to the way they promote their products. Although the occasional Photoshop fail can